For more than a decade, Taylor Swift’s bold red lipstick has been as much a part of her persona as her chart-topping hits. But recently, the pop icon has been stepping away from her signature scarlet lips, opting instead for a warm cinnamon hue that’s perfect for fall.

Could this mark the end of Swift’s long-standing “Red” era? Swift debuted the softer, muted matte shade at the 2024 MTV Video Music Awards and again at the season opener for the Kansas City Chiefs, leaving fans buzzing with curiosity over the exact shade. The mystery surrounding her new look sent Swifties on a frantic search, but the answer remained elusive—until now.

Makeup artist confirms the shade

On Tuesday, Swift’s longtime makeup artist, Lorrie Turk, took to Instagram to settle the debate, revealing that the shade in question is Nars Morocco. Turk added that the Grammy-winning artist has “worn it for years,” giving fans insight into the subtle change in her makeup routine. Although the bullet version of Nars Morocco is currently sold out, fans can still pick up the Air Matte Lip Color in Morocco at Bloomingdale’s and Kohl’s.

A history of Nars favourites

Swift’s loyalty to Nars products doesn’t stop at Morocco. The “Down Bad” singer has long been a fan of the brand’s Dragon Girl lip pencil, a “vivid siren red” shade she’s mentioned in multiple interviews over the years. Swift even flaunted the iconic pencil in a behind-the-scenes Instagram post before the 2014 Met Gala. And her affinity for Nars extends beyond lip products. In her 2020 Netflix documentary Miss Americana, Swift was spotted using a discontinued cheek palette featuring six blush shades, including Unlimited, Buzzed, and Crave.

Exclusive beauty deals for fans

For those eager to try out Swift’s favorite beauty staples, there’s good news. The Dragon Girl lip pencil is currently available at a 15% discount as part of Nordstrom’s Beauty & Fragrance Sale. Additionally, Nars fans can explore the brand’s bestselling blushes with the Nordstrom-exclusive Iconic Blush Duo, which includes the popular shades Orgasm and Deep Throat. Whether or not Swift permanently trades in her red lips for autumn-inspired tones, her beauty choices continue to set trends—and keep fans guessing.