Search
4 Signs Telling That Parasites Are Living Inside Your Body

4 signs telling that parasites are living inside your body...

October 10, 2025

12:40 pm

Put it in your pocket and you will be the richest...

put it in your pocket and you will be the richest......

October 10, 2025

12:37 pm

By

Instagram Eyes Dedicated TV App as Video Push Heats Up

October 10, 2025

13:04

Instagram Eyes Dedicated TV App as Video Push Heats Up

Instagram is considering a dedicated TV app—a major shift for a platform originally known for square photos and curated feeds. The move, aimed at amplifying its video strategy, underscores Instagram’s growing ambitions to challenge YouTube and better compete with TikTok, especially as more users turn to their TV screens for social video consumption.

At the Bloomberg Screentime conference in Los Angeles, Instagram chief Adam Mosseri confirmed the company is “exploring” the idea but emphasized there’s nothing to announce yet. Still, his remarks make clear that the Meta-owned platform sees TV as the next big screen in the battle for user attention.

Why is Instagram building a TV app now?

Instagram, with 3 billion monthly users, has already undergone a significant transformation—from a photo-sharing app to a short-form video powerhouse centered around Reels. But this latest development hints at a broader strategy: to own the living room screen, not just the smartphone.

Varicose Veins and Blood Clots Will Disappear Very Quickly ! at Home!

varicose veins and blood clots will disappear very quickly ! at home!...

October 10, 2025

12:56 pm

Your hair will grow by leaps and bounds. You only need 1 product

your hair will grow by leaps and bounds. you only need 1 product...

October 10, 2025

12:38 pm

People From America Those With Knee And Hip Pain Should Read This!

people from america those with knee and hip pain should read this!...

October 10, 2025

12:47 pm

Lose 40 lbs by Consuming Before Bed for a Week

lose 40 lbs by consuming before bed for a week...

October 10, 2025

12:58 pm

As Mosseri put it:

“If behavior [and] the consumption of these platforms is moving to TV, then we need to move to TV, too.”

It’s a pragmatic move in an era where people increasingly consume TikToks, YouTube Shorts, and Reels on smart TVs. The idea is to extend the lifespan of Instagram content beyond the scroll and make it accessible in more lean-back viewing environments.

Stars are now ditching botox thanks to this new product...

stars are now ditching botox thanks to this new product......

October 10, 2025

12:43 pm

Read This Immediately if You Have Moles or Skin Tags, It's Genius

read this immediately if you have moles or skin tags, it's genius...

October 10, 2025

12:59 pm

Doctor: If You Have Nail Fungus, Do This Immediately

doctor: if you have nail fungus, do this immediately...

October 10, 2025

12:43 pm

Doctor: A Teaspoon Kills All Parasites In Your Body!

doctor: a teaspoon kills all parasites in your body!...

October 10, 2025

12:49 pm

What would the Instagram TV app look like?

While details remain sparse, Mosseri believes the current format—vertical video—can work well on television. That would align with recent updates like:

  • Reels-first navigation in the iPad app
  • Testing Reels-centric experiences in India, where TikTok is banned
  • Prioritizing video tools and editing, including launching an Instagram-branded alternative to ByteDance‘s CapCut

The TV app would likely focus on short-form video, not longer shows or licensed content. Mosseri explicitly ruled out chasing Hollywood deals or live sports, a strategy used by YouTube and Amazon’s Twitch.

What’s Instagram’s endgame?

There are several reasons Instagram is prioritizing this move:

Seer Teresa: if You Carry Them in Your Pocket, You Will Have a Lot of Money

seer teresa: if you carry them in your pocket, you will have a lot of money...

October 10, 2025

12:50 pm

Varicose Veins and Blood Clots Will Disappear Very Quickly ! at Home!

varicose veins and blood clots will disappear very quickly ! at home!...

October 10, 2025

12:54 pm

Hair Will Grow Back! No Matter How Severe the Baldness

hair will grow back! no matter how severe the baldness...

October 10, 2025

12:56 pm

Forget about joint pain forever – the solution is here!

forget about joint pain forever – the solution is here!...

October 10, 2025

12:47 pm

1. Staying competitive with TikTok and YouTube

Instagram has been playing catch-up in the short-form video space. While Reels has grown rapidly, TikTok dominates mobile video consumption, and YouTube owns the TV experience.

A TV app could:

  • Increase Instagram’s watch time
  • Help creators reach new audiences
  • Make Reels more valuable to advertisers

2. Extending reach amid TikTok’s uncertain future in the U.S.

Instagram is keen to absorb TikTok’s potential market share if ByteDance faces additional restrictions or an outright ban in the U.S.

My weight was 198 lbs, and now it’s 128 lbs! My diet is simple. 1/2 Cup Of This (Before Bed)

my weight was 198 lbs, and now it’s 128 lbs! my diet is simple. 1/2 cup of this (before bed)...

October 10, 2025

1:01 pm

Stars are now ditching botox thanks to this new product.

stars are now ditching botox thanks to this new product....

October 10, 2025

12:38 pm

If You Find Moles or Skin Tags on Your Body, Read About This Remedy. Genius!

if you find moles or skin tags on your body, read about this remedy. genius!...

October 10, 2025

12:53 pm

Doctor: Іf You Have Nail Fungus, Do This Immediately

doctor: Іf you have nail fungus, do this immediately...

October 10, 2025

12:37 pm

In markets like India, where TikTok is already banned, Instagram sees a massive growth opportunity. Mosseri previously said he expects a “large portion” of Instagram’s growth to come from India.

3. Ad revenue and creator retention

More platforms are pushing content toward TV-sized screens, where ad formats like pre-roll and mid-roll are more established. It also gives creators a new canvas—and a reason to stay loyal to Meta.

Instagram’s push toward TV compatibility could mirror YouTube’s approach: maintaining mobile-first content while expanding availability to other devices like Roku, Fire TV, and smart TVs.

Worms Come Out Of You In The Morning. Try It

worms come out of you in the morning. try it...

October 10, 2025

12:53 pm

This is a sign! Money is in sight! Read this and get rich.

this is a sign! money is in sight! read this and get rich....

October 10, 2025

12:48 pm

America is in Shock! It Helps to Get Rid of Varicose Veins. Do It at Night

america is in shock! it helps to get rid of varicose veins. do it at night...

October 10, 2025

12:41 pm

Hair Will Grow Back! No Matter How Severe the Baldness

hair will grow back! no matter how severe the baldness...

October 10, 2025

12:41 pm

Will users want vertical videos on TV?

That’s the biggest question. Watching vertical video on a widescreen TV may feel awkward for some users, but Instagram is betting that behavior has already shifted—especially among younger viewers who don’t mind (and often prefer) mobile-style content even on big screens.

TikTok has already launched its own TV app across various platforms, and YouTube Shorts appear alongside traditional long-form content on smart TVs. Instagram’s late arrival might be a liability—or it might be well-timed if it brings seamless integration with Reels, messaging, and discovery tools.

What’s next?

Although there’s no timeline yet, Instagram’s video-first evolution is speeding up. Just this year:

  • It launched a Reels-focused interface for iPad.
  • Rolled out new video editing tools to compete with TikTok’s CapCut.
  • Refocused its navigation around short-form content.

A TV app could be the next logical step—not just to fight TikTok and YouTube, but to future-proof Instagram for a world where video is king and screens are everywhere.

TL;DR

  • Instagram is exploring a TV app to expand Reels and video consumption to smart TVs.
  • The move is aimed at better competing with YouTube and TikTok, both of which already have TV apps.
  • No release date is set, but Instagram chief Adam Mosseri says it’s a necessary step as video consumption shifts to TV.
  • Instagram does not plan to license exclusive shows or sports content; it will stick to user-generated vertical video.
  • The company sees India and the U.S. as key video markets, especially amid TikTok’s legal uncertainty.