A chocolate-scented advertisement in the London Underground has left commuters both amused and confused after a “multi-sensory” campaign by ice cream brand Magnum filled a busy tunnel with the smell of chocolate. Installed between St...

A little-known Instagram feature that lets users view their oldest likes is suddenly trending online, sending people on nostalgic — and sometimes embarrassing — trips down memory lane. The feature itself isn’t new. It has...

Deepinder Goyal’s startup Temple is hiring engineers. But unlike most tech job postings, this one comes with a physical requirement: men must have less than 16% body fat, and women less than 26%. The announcement,...

A livestream meant for laughs turned into a violent confrontation that thousands watched in real time. An Australian-Lebanese Twitch streamer, Emmanuel Achmar, was allegedly assaulted by his father after being caught wearing a dress and...

An optical illusion of a male body part is circulating online, and it’s turning timelines into staring contests. At first glance, the image appears to show a thin, hairy neck with a black leather necklace...

AI is quietly becoming the most consistent workout partner many of us have ever had. The latest generation of AI home workout apps doesn’t just stream exercise videos; it tracks your performance, adapts difficulty in...

Stress Often Starts With a Story Stress rarely comes from events alone. It usually comes from the story we tell ourselves about those events. A late email response becomes a sign of disapproval. A mistake...

For more than a century, each new generation tended to outperform the one before it on standard measures of intelligence. That long-running pattern, known to researchers as the Flynn effect, has now stalled and reversed....

Celebrity lookalike contests, one of last year’s most joyful internet-to-real-life trends, are officially back in 2026. And instead of pop stars or Hollywood A-listers, fans have turned their attention to fictional ice hockey heartthrobs. Over...

Two years after receiving a life-saving heart transplant, Fraser Wilson, a bank worker from Glasgow, walked more than 110 kilometers across the Sahara Desert—an achievement he once believed would be impossible. Diagnosed with genetic cardiomyopathy,...